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Sustainability in the Food & Beverage Market

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By: Sean Moloughney

Editor, Nutraceuticals World

The food and beverage market is central to consumer perceptions of sustainability, according to a new report published by Packaged Facts, Rockville, MD, and The Hartman Group, Bellevue, WA, titled “Consumers and Sustainability: Food and Beverage.” As consumers become more educated about the environmental, social and economic implications of foods and beverages, their health and wellness motivations dovetail with societal concerns, the reports states. So marketers are responding by upping the sustainability credentials of their private label lines, opening up another pathway to sustainable-at-a-discount shopping. For further information: www.packagedfacts.com.

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